International Research journal of Management Science and Technology

  ISSN 2250 - 1959 (online) ISSN 2348 - 9367 (Print) New DOI : 10.32804/IRJMST

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CRITICAL SUCCESS FACTORS IN E-BANKING: AN INDIAN PERSPECTIVE

    1 Author(s):  MRS. MEGHA SINGH

Vol -  5, Issue- 9 ,         Page(s) : 40 - 54  (2014 ) DOI : https://doi.org/10.32804/IRJMST

Abstract

Abstract Tap, click and swipe-these are the new sounds of money. Modern technology is fast replacing paper with computer files, bank tellers with automated teller machines (ATMs) and file cabinets with server racks , and banks too have come a long way from the old days of manually recording transactions in registers and tallying them up at the end of the day. Now, customer can do multiple things from the comforts of home or office with e-Banking - a one stop solution for all banking needs. This study aims to present the factors which are critical for the success of e-banking in India. The top three factors critical for success of e-banking included: cost and promotion; security and privacy; ease of use. Apart from these banks need to pay attention towards enhancing of its services and developing simpler websites with useful content.

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