International Research journal of Management Science and Technology
ISSN 2250 - 1959 (online) ISSN 2348 - 9367 (Print) New DOI : 10.32804/IRJMST
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ROLE OF AGRICULTURE MARKETING IN ECONOMIC DEVELOPMENT OF INDIA: ISSUES AND CHALLENGES
1 Author(s): DR. MANJUL SINGH
Vol - 12, Issue- 5 , Page(s) : 64 - 71 (2021 ) DOI : https://doi.org/10.32804/IRJMST
India's agriculture sector has occupied nearly 43% of the country's land area. Agriculture is animportant part of the Indian economy because it accommodatesmore than 60% of the Indian population and makes up around 17% of the GDP. Agricultural marketing plays a crucial role in quickeningthe production and consumption process of the product, and raising the pace of economic development.