India is the largest developing country but there are many problems in this city like communication, transportation etc. But the main problem is the shortage of electricity. The demand of electricity is more than supply. That’s why people prefer to use inverters. Inverter is one among them; Inverter is a kind of equipment that helps in storing power and consuming the same when there is no power available (i.e., Direct current into Altering current). This device is available in different capacities. It requires a battery to operate and has to be charged. Analyzing and studying about the internal aspect and function of the inverter with the help of buyers through questionnaire and data will give a concrete picture to design a best suited models / brands so as to improve the sales in this present competitive environment. In this article the researcher analyses the different brands of inverter available in the market, motivating factors available and level of satisfaction among the buyers towards inverter.